Mon premier blog

Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money Kivi Leroux Miller
Publisher: Wiley

Oct 2, 2012 - Find out how charities decide which products/ firms are a good fit for a cause-related marketing campaign and see what they say is the biggest misconception donors/ customers have about cause-related marketing. You've heard it Use some or all of these tactics to help your organization raise more money today! Advanced | A-Z Directory | 4-Star Charities | World Map .. Nov 27, 2012 - Integration can help engage your donors across all channels, and grow your donor pyramid from prospects and one-time gift donors to major gift and bequest donors. Oct 7, 2013 - With the potential of driving 10,000 to 40,000 new visitors a month to your website, using this “free money” to attract new constituents to engage with your organization online is a no-brainer. Aug 13, 2013 - Kitap Adı: Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money. Ways to Build Support for Your Good Cause” and, coming in August 2013, “Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money.”. Tara Irwin You'll want to find out more about your donors - the best ways to communicate with them, their propensity to give, and how they would find it easy to support your organization. Dec 13, 2013 - Content Marketing for Nonprofits: A Communications Map for Engaging Your Community, Becoming a Favorite Cause, and Raising More Money (The Jossey-Bass Nonprofit Guidebook Series). Key Points From Blog Post: Use initial gift donor insights to tailor follow-up communications for best stewardship results. Jan 23, 2013 - Additional corporate resources focused on cause translates to more opportunities for non-profits to leverage their corporate partnerships to acquire new donors and to steward existing donor relationships. Challenge all teams within your organization to tailor message content based on donor program interest and affinity. In addition to more money being raised, I see partnerships evolving beyond more traditional, transactional or one-off promotions, into deeper, more meaningful and transformative partnerships.